Who We ARE

We are the FOUNDATION.
So are you.

As the primary private fund-raising partner of the Blue Ridge Parkway, expectations for our work along the Parkway are great. With such a culturally and ecologically rich landscape at stake, it's no wonder. The National Park Service relies upon our commitment to fund programs and projects that enhance the visitor experience and have lasting value, from environmental studies to historic preservation and interpretation. With shrinking Federal funding, it’s more challenging than ever for the park staff to maintain their high level of service. 

The Blue Ridge Parkway Foundation is a nonprofit 501(3)c organization founded in 1997 through a cooperative agreement with the National Park Service to provide private financial support for the Blue Ridge Parkway. We receive no annual Federal funding, and our budget greatly depends upon people like you who cherish the grandeur and legacy of the Parkway and Blue Ridge Mountains.

The Blue Ridge Parkway Foundation is your link to making an impact on one of the most visited units in the National Park System. Join our Community of Stewards, who are strengthening  the Blue Ridge Parkway now and for future generations.

Share the journey with us.  Since 1997, we have provided more than $7 million dollars for projects and programs that benefit the Parkway. Learn more about what we do.

Our Partners

M Creative is a values-driven strategic communications firm which over the years has worked with the Foundation to create communication pieces, most notably the Blue Ridge Parkway specialty license plate, the most popular North Carolina specialty plate on the road today.

Vehicles For Charity allows individuals to donate their vehicles to the charity of their choice instead of selling, trading or storing them. They accept cars, trucks, motorcycles, boats, recreational vehicles, and campers, and offer free pickup of the vehicle.  They also provide the donation documentation that is required for tax deductions.

Mission Fish allows eBay Community sellers to give a percentage of their proceeds to a certified nonprofit certified every time they sell an item.

Our People

Carolyn Ward

Chief Executive Officer

Carolyn Ward, Ph.D. serves as the CEO of the Blue Ridge Parkway Foundation, the primary philanthropic partner to the Blue Ridge Parkway.

Willa Coffey Mays

Chief Development Officer

Willa has an MBA/ MHA and extensive experience in non-profit management.

Jason Urroz

Director, Kids In Parks

Jason came to the Foundation in 2008 to assist in running the Kids In Parks program for which he now serves as Project Director.